Fashion designing can be loosely defined as 'the art of creating
fashionable apparel'. With the passage of time, however, the concept of
'fashion designing' has extended to other things such as fashion accessories
such as jewellery, bags, footwear, etc. Keeping in mind the evolution of
fashion designing, it would not be wrong to define it as 'the creation of fashion'.
Fashion designing has indeed come a long way from the mere
designing of clothing. Fashion designing has evolved into a full-fledged
industry today. It is well accepted as a career option all over the world. Apart
from designing, there are a number of other career alternatives that have
emerged in this industry with the passage of time. This article seeks to study
the evolution of the industry of fashion designing the then and now.
The origin of fashion designing dates as far back as 1826.
Charles Frederick Worth is believed to be the first fashion designer of the
world, from 1826 to 1895. Charles, who was earlier a draper, set up a fashion house
in Paris. It was he who started the tradition of fashion houses and telling his
customers what kind of clothing would suit them.
During this period, a number of design houses began to hire
the services of artists to develop patterns for garments. Patterns would be presented to the clients, who would then place an order if they liked them. It was during this
timeframe that the tradition of presenting patterns to the customers and then
stitching them began, instead of the earlier system wherein the finished
garments would be presented to them.
In the beginning of the 20th century, new
developments in fashion would take place in Paris first, from where they would
spread to the rest of the world. New designs of clothes would be born in Paris before they found their way to other parts of the world. In other words, Paris emerged as the 'fashion capital'. 'Fashion' during this period was mostly 'haute
couture', exclusively designed for individuals.
Towards the mid-20th century, fashion garments
began to be mass-produced. The bulk of production increased, and people began
to have more choices of garments. Towards the end of the 20th
century, fashion awareness among people increased, and they began choosing
clothes for themselves based on comfort and their own style, instead of relying
on the trends prevailing in the market.
Today, as stated above, fashion designing is well accepted
as a career option. A number of institutes have come up the world over,
offering courses in various arenas of fashion. The number of students who
consider fashion as a serious career and who have gone in for courses in the
same has gone on rising over the years.
Specializations in fashion designing have come into being. There
is a wide range of options for a designer to choose from, such as lingerie,
swimwear, women's wear, bridal wear, children's wear, men's wear, footwear,
handbags, etc. Fashion designers used to be self-employed earlier now find a
number of career opportunities open for them. They can work with garment firms
and export houses. They may also be engaged in the job of remodeling haute
couture and adapting them to the tastes of the mass market. They might also
hold jobs in departmental stores or specialty stores.
Developments in the field of fashion designing have given
rise to other related career paths such as hairstylist, make-up artist, fashion
journalists, fashion advisors, fashion photographers, etc.
Another significant change that has come about in the
fashion designing industry in recent times is the increased use of computers
and technology. A number of software packages have come up to aid designers in
the process of designing as well as other stages in the production of a
garment, easily and speedily.